Marketing & Procrastination: A Match Made in Disctraction Heaven

May 1st 2023
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Ah, digital marketing. The art of promoting a product or service through digital channels like social media, email, and search engines. It's a field that requires creativity, strategy, and a little bit of patience. But let's be real, who has the patience for that?

Enter procrastination, the arch-nemesis of productivity. Procrastination is the act of delaying or postponing tasks, often until the last minute. And in the world of digital marketing, procrastination is a force to be reckoned with. Why do today what you can put off until tomorrow, right?

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"Let's take a closer look at some of the ways digital marketing and procrastination go hand in hand..."

Social Media: The Ultimate Time Suck

Social media is a crucial part of any digital marketing strategy. It's a way to connect with your audience, share content, and promote your brand. But it's also a black hole of distraction. You start off by checking your company's Instagram account and before you know it, you're three years deep into your ex-girlfriend's sister's cousin's wedding photos. Time flies when you're mindlessly scrolling.

Email: The Inbox Abyss

Email is another essential part of digital marketing. It's how you communicate with your clients, customers, and team members. But let's be real, who actually enjoys checking their email? It's a never-ending stream of messages that demand your attention. And if you're a procrastinator, it's easy to let your inbox pile up until it resembles the Leaning Tower of Pisa.

SEO: The Waiting Game

Search engine optimization (SEO) is the practice of optimizing your website to rank higher in search engine results. It's a long-term strategy that requires patience and persistence. But if you're a procrastinator, waiting for results can be unbearable. It's like waiting for your food to cook in the microwave. You know it's going to take a while, but you keep checking it every 30 seconds anyway.

Now, let's add some humor into the mix:

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Digital marketing is like trying to wrangle a group of cats. Just when you think you have everything under control, one of them decides to climb the curtains.

Social media is like a game of Jenga. You carefully stack your posts on top of each other, hoping they don't come crashing down. But just one ill-timed tweet can bring the whole tower tumbling down.

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Email is like playing Whack-A-Mole. You think you've finally tackled your inbox, but then another message pops up. And another. And another. It's like they're multiplying like rabbits.

SEO is like watching grass grow. You know it's happening, but it's so slow and boring that you'd rather watch paint dry.

In conclusion, digital marketing and procrastination may seem like a match made in distraction heaven, but it's important to stay focused and productive. Set small goals, take breaks when needed, and remember that Rome wasn't built in a day. And if all else fails, there's always cat videos on YouTube to distract you from your responsibilities.

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Written by Gregg Moore

Gregg Moore is the founder/owner of Blumoo Creative, a digital marketing company. A ridiculously hard-working designer, developer & SEO specialist. He's also a bona fide master at eating chicken wings and watching sports at the same time! @GreggMoore23

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